Liverpool City Region Bus Franchising

[North West Bus Spotter]

RE: Liverpool City Region Bus Franchising

(24/07/2023 16:35)Raawwwrrr! Wrote:  The X1 was withdrawn as it was only turning marginal profits in one direction at peak times only (towards Liverpool in the morning, towards Runcorn in the evening). It wasn’t a profitable route by any stretch of the imagination.

You could earn a few £’s running 50 passengers into Liverpool but that’s no good if you’re running the opposite direction with a single figure loading eating into the profitability.

While you do have a valid point, rush hour had a big impact as passengers wanted to get into Liverpool AND get back to Runcorn meaning the most revenue was made during rush hour but another thing is that I think Arriva passing the route to MP Travel was a bad idea, Arriva seemed fine running it especially with the fact people would want to get Arriva Buses because of their cheap fares at the time, I think an Adult Day Saver was £4.20 at the time while MP Travel's Day Saver would set you back £5.50 and you could only use it on that route because it was the only one they had at the time.