Express Airport Transfers (Europe) Ltd and The Skiers Lodge Ltd t/a Easybus

[knutstransport]

RE: Express Airport Transfers (Europe) Ltd and The Skiers Lodge Ltd t/a Easybus

(21/03/2017 20:09)CTL45 Wrote:  It is being operated under the easyCoach brand, the vehicle will be displaying the name easyCoach as opposed to easyBus, I'm not sure why that's so difficult to comprehend.
The publicity for the 64 will show the operator as easyCoach and there was even a sheet attached to the registration stating that the service will operate under the easyCoach brand so as far as the public are concerned they're looking for an easyCoach vehicle.

I was making the point easyCoach will only be a brand name so Traveline saying easyBus is no different to them saying Arriva for a service which Arriva operate under the Sapphire brand. It's not a mistake by Traveline and if it confuses any passengers then it's the operators fault for making things more complicated than they need to be.

Personally I don't think operators should be allowed to put a name including coach or coaches on a bus, even if they are a coach hire company with just a few buses.